The Importance of Social Media for Real Estate Agents

97% of time spent on all social media is spent on Facebook There are more than 1 Billion members on Facebook Americans spend more time on Facebook than they do on any other U.S. website The Average user has 130 friends and likes 80 pages 53% of adults on social network follow a brand and their posts 56% of consumers say they are more likely to recommend a brand after following their page 36% of social media users post or share brand-related content 3.5 billion pieces of content are shared every week on Facebook 1 in 3 small businesses are

Use Market Boost to Focus on Client Benefits

Why did you get into real estate? To help Buyers find their dream homes? To help Sellers prepare their house for sale, then get top-dollar for that sale? Perhaps you are more focused on a niche like vacation homes or luxury homes. Maybe you are an expert in foreclosures and short sales and know how to help those clients in a tough situation. Or maybe you have a military background and became a Military Relocation Specialist so that you could serve active-duty military, veterans, and their families. Whatever your reason, much of building your business has come down to finding

What does a Real Estate Agent need to build a business in today’s market?

If you are trying to build a real estate business, you may have read one of the popular how-to books that purport to tell you how to create your business and be a success. And you may have been surprised (and a little appalled) to see the advice in those pages. Most of the authors sound like they are straight out of the age of gold blazers and glamour shots. Cold Call: block out three hours a day to call strangers and ask them if they might want to sell their home. Or better yet, call all of your friends